Paris, 2019.

Lorri mediaservice was the technical partner of “GIO PONTI MAGNIFIED”, a prestigious 12 ‘video mapping installation that we developed for Richard Ginori during Maison & amp; Objet 2019 .

Designed and created under the artistic direction of EligoStudio , the exhibition event gave birth to iconic designs by Maestro Gio Ponti thanks to an innovative multimedia scenography.

Visitors enjoyed a full immersion video mapping installation developed by FrameDealer of the surprising world of Gio Ponti on the ground floor of the Musée des Arts Décoratifs in Paris: a cinematic experience that thrilled people making them feel as if they were participating in the artistic genius of Ponti.

The installation consisted of 18 projectors in the 200-square-meter Hall des Marechaux. The second floor “Lounge” presented the new Corona collection, in which a refined gold, platinum or blue thread traces the Antico Doccia shape and the Corona Monogram collection combines craftsmanship with innovation to create a truly unique customized product.

The installation is a tribute to Gio Ponti in version 2.0, underlining his most iconographic motifs and underlining the profound link between the art and creativity of Manifattura Ginori over the years.